Vehicle wraps are an engaging type of advertising in which an auto has a professionally applied film. They are usually designed with bright, colourful graphics, logos, and other messages that make the vehicle appear like a rolling commercial. In this blog, we will explore the professional vehicle wraps in the Edmonton market.

In this blog, we will define the advantages of this particular type of advertising, explain why it is necessary to have professionals install it, and give some tips on designing the works. To tap the benefits of this revolutionary advertising platform, consult a reliable sign company in Edmonton to garner effective results.

What Are Vehicle Wraps?

Vehicle advertising is an effective and popular marketing form involving applying a high-quality vinyl film to the car’s surface.

This vinyl film typically comprises three layers: a layer of graphics, a layer of adhesive and a layer of protective laminate.

The graphic layer incorporates the design, logos, and messages, while the adhesive layer ensures the film firmly adheres to the automobile surface.

The protective laminate covers the graphic layer and develops a shield against abrasion, weather, light exposure, or any other harm.

Benefits Of Vehicle Wraps

Vehicle wraps offer several distinct advantages over traditional advertising methods:

• 24/7 Visibility: Unlike print ads such as billboards or posters taped on the walls, cars move, displaying the advertised company’s name and logo daily and night to different sets of prospective clients.
• Mobile Advertising: Mobile advertisements, since they are found on vehicles constantly on the streets of the city, get wider coverage than fixed advertisements.
• Cost-Effective: From an economic point of view, vehicle wraps are less expensive than other forms of advertising, such as television or radio.
• Targeted Reach: This can be done by hijacking paths and using them to take vehicles to certain areas, depending on the people who are of interest to the businesses.
• Brand Awareness: Car covers remain among the most effective procedures of brand promotion since they tend to be associated with a specific image.
• Versatility: Vehicle wraps can be made according to the nature and specifics of a business and any industry; they can also be eye-catching.
• Durability: Vehicle wraps are known to have a long life span when properly installed and when the correct care is taken to maintain them; hence, they offer long-term advertising opportunities.

The Importance Of Professional Installation

Quality Matters

There is no debate whatsoever about the quality of the installation of car wraps, which is paramount.

One that is professionally done will look more professional and have staying power, for it will have been put up in a way that is prepared to withstand daily usage.

In some cases, it is even possible to have a poorly installed wrap with wrinkles, bubbles, and peeling, which may spoil the outlook of the ad and its efficiency as an ad tool.

Experience And Expertise

Hiring a professional sign company that offers vehicle wrapping services is essential. A professional installation team has all the experience required to perform the application perfectly.

They have the skills, methods, and necessary tools to prepare the car’s surface, correctly install the vinyl film and remove defects.

Working with a professional installation team offers several benefits:

• Precision and Accuracy: Skilled installers often understand the finesse and efficiency needed to deliver the best results.
• Attention to Detail: They take their time to ensure that everything has been placed properly and that the wrap is free of imperfections.
• Warranty and Support: Most professional sign companies today provide warranties for their installation services. This means that if a sign is installed and sometimes fades or develops some other problem, the warranty can be utilized to have the sign fixed.
• Time Efficiency: The professional will take a much shorter time to install the devices, allowing minimal time off for the car.

Design Tips For Effective Vehicle Wraps

Brand Consistency

Vehicle wraps are one of the few that, over time, can help reiterate your company brand in several different ways.

It allows you to use your brand’s logo, colour scheme, and typefaces to bring your design into one unified, easily recognizable image.

Relevant branding ensures the improvement of brand awareness and gives a sense of credibility to potential buyers.

Clear Messaging

Vehicle wraps need to have a perfect and clear message each time one is being designed.

It is also important to include only a little information in the design, as it will become too small to read on the road.

But, one should stick to the point and write the phrase that will be placed on the T-shirt and will catch the attention of people around.

Text and objective images should be combined to improve the effectiveness of the result and create a more valuable design.

Also Read: How To Avoid Common Vehicle Wrap Design Mistakes

About Us

A Sign Promotion is a company that specializes in signs and decals in Edmonton, Canada, and offers some of the most attractive and efficient business sign companies. Our team of professional experts, who have years of experience in this field, brings to the realization the marketing objectives of giving attractive signage to clients.

If you want to take your business to another level through appropriate signage, we are here for you. If you are interested in our services, please do not hesitate to contact us for an appointment and a quotation. We want to help you achieve help and make an impact that will go a long way in propelling your success.